We just returned from a week in Rochester and the weather was above normal with NO SNOW! That's a plus in January. We spent the week preparing for an Open House for the newly renovated eye center, that kicked off the year-long campaign, The NEW Rochester Eye & Laser Center.

We decided some traditional "PR" would be beneficial for our client, so we combined the cient investment in the newly renovated Rochester Eye & Laser Center with the transformation of Rochester's Inner Loop, Mayor Warren's initiative. We completed a press release and video news release that was sent to the Rochester press and Mayor Warren's office a month ago.  The Rochester Business Journal and several local suburban papers picked up the story. We designed and mailed an invitation to the local area businesses on Park Avenue, Main Street and ...

Now we have a new high end video camera. It’s a Panasonic DVX-200 with a Four Thirds sensor and 12 stops of dynamic range. It shoots at 4K and Ultra High Definition resolutions. (See me chest beating and grunting….oh oh oh…..)

Wow! This is the hardest blog post I've had to start so far. Why? I have not written a blog post for Coombs Marketing in a year!! So, I ask myself why that is? How is it that others can post monthly, weekly, and even daily and I can't get one out in a YEAR for our business? I have however written many blog posts for clients this year. I'm sure we are not the only agency that neglects themselves when they get busy, or even convinces themselves that there's no time to write a post. And, the best way to nuture existing customers and gain new ones, is to put out valuable information that they can use. So here goes...I decided to break the writer's block and go for it. Let's call it Coombs Marketing's New Years Resolution. You can track how well we do with it.