--- title: Growth Driven Web Design description: Your website is your biggest sales asset. It should be designed to capture and captivate leads for you. That's how we design and build websites. --- [![New Coombs Logo Stacked - Black 1826x1291.png](https://www.coombsmarketing.com/hs-fs/hubfs/Coombs%20Logos%20-%20Old%20+%20New/New%20Coombs%20Logo%20Stacked%20-%20Black%201826x1291.png?width=1592&name=New%20Coombs%20Logo%20Stacked%20-%20Black%201826x1291.png "New Coombs Logo Stacked - Black 1826x1291.png")](https://www.coombsmarketing.com) [![New Coombs Logo Stacked - Black 1826x1291.png](https://www.coombsmarketing.com/hs-fs/hubfs/Coombs%20Logos%20-%20Old%20+%20New/New%20Coombs%20Logo%20Stacked%20-%20Black%201826x1291.png?width=1592&name=New%20Coombs%20Logo%20Stacked%20-%20Black%201826x1291.png "New Coombs Logo Stacked - Black 1826x1291.png")](https://www.coombsmarketing.com) - [Inbound Marketing & Sales](https://www.coombsmarketing.com/inbound-marketing) - [Medical Marketing](https://www.coombsmarketing.com/medical-marketing-and-advertising) - [Video](https://www.coombsmarketing.com/marketing-video-production) - [Video Retainer](https://www.coombsmarketing.com/video-retainer) - [Services](https://www.coombsmarketing.com/results-driven-inbound-marketing-strategy-methodology-software-and-execution) - [Social Selling](https://www.coombsmarketing.com/social-selling) - [SEO, Pay Per Click, Analytics & CRM](https://www.coombsmarketing.com/seo-pay-per-click-analytics-crm) - [Content Marketing](https://www.coombsmarketing.com/content-creation-and-content-strategy) - [Web Development & Redesign](https://www.coombsmarketing.com/growth-driven-web-design) - [Blog](https://www.coombsmarketing.com/coombs-content) - [About](https://www.coombsmarketing.com/about-coombs-marketing) - [Contact](https://www.coombsmarketing.com/contact-us) # WEB DEVELOPMENT & REDESIGN ## Is your website your best salesperson? ## It can be! ![Background digital image with touch icons. Innovative technologies.jpeg](https://www.coombsmarketing.com/hs-fs/hubfs/Stock%20images/Background%20digital%20image%20with%20touch%20icons.%20Innovative%20technologies.jpeg?width=1000&name=Background%20digital%20image%20with%20touch%20icons.%20Innovative%20technologies.jpeg "Background digital image with touch icons. Innovative technologies.jpeg") ## What does your site need to succeed in today's market and where is it falling short? ### IF WE BUILD IT, THIS STUFF COMES BAKED IN... - Designed to capture leads and measure results, that’s what it’s all about! - Personalization enabled for SEO to stay relevant - Responsive – mobile ready so it looks good on any device - Speed, Security & Reliability  - CRM to track and nurture leads, with unlimited contacts, free # A NEW WAY OF THINKING... GROWTH DRIVEN WEB DESIGN! ## Design your website based on what gets you results towards your business goals. STRATEGIZE What are your goals for your business? How does your website fit into those goals. What are your goals for your website? How well has the site performed in the past? What do you want to improve? Will this improvement help you reach your goals? The strategy around growth-driven design is to build an excellent foundation that will grow as it needs to. It's not a stagnant site - in fact no website should be built and considered done...EVER! ### LAUNCH We launch your website when it's "roughly right" as a starter (contains all the areas that are must-haves, but let's the nice-to-haves wait. It's very unusual for anyone to launch the PERFECT site. However, the launch should be an improvement over your current website. Everything starts from this launch.  ### CONTINUALLY IMPROVE Once you launch the site, we will continually fine-tune and analyze performance. Plan, develop, analyze, improve, conversions, user experience, offers, calls-to-actions, and marketing resources.  This will take more time than traditional site designs, because it's done over time, but the benefits will be greater too!   #### Old School Web Design is Broken Your website is your company's biggest sales asset, but the traditional approach to building or improving a website is fundamentally flawed. A traditional website development or redesign project has risks. Up-front cost, research and resource allocations, ensuring you stay on time and on budget. All for a design that is subjective.  Will all that investment payoff?  #### Time To Shift The Way You Think After launch, it's not uncommon for a website to sit for up to 2 years with no major updates or improvements.  Whether there's no budget or time for ongoing site improvements, or you have other priorities, one thing is clear. This is not the way to maximize your website's performance. You need an ongoing strategy designed to nurture qualified leads, drive new sales and grow your bottom line. #### Ongoing Design & Growth Strategy A Growth-Driven Design mitigates the risk of a more traditional web design approach by shortening the time to launch, then focusing on ongoing improvement.  Collecting data about your visitor's behavior while on your website can then be used to direct an ongoing website improvement strategy, all while nurturing leads and providing valuable customer insite to your sales team. 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