Here’s a simple budget video I created for a nice client: Cogo Caffeinated Hot Chocolate. The hot chocolate is delicious and "refreshes the mind".
I co-wrote the script with the client who, of course, knows the brand much better than me. The client supplied three stock images that they had used previously, and I grabbed the "mountains" image from the home page of their website.
That's me doing the voice over, combined with a music choice from https://www.storyblocks.com/audio
I made the spot to be effective in social media even without sound.
Mix in some cut outs, some motion, some text and some simple effects and voila!
I also made a square version which we used to place ads on Facebook targeting both hot chocolate and caffeine lovers.