A “brainy” internet video marketing strategy is almost certainly going to be a sales winner for most businesses.
The right Customers… right in your hands.
On Facebook, Instagram, Google and YouTube...
Targeted video works!
It’s working for our customers right now, and it will work for you.
When I was a young video pro, I made good, cost effective television commercials, and put them in television shows that had ratings that showed the right demographic actually watched.
This post is the 5th of 5 posts discussing four digital sales essentials for small business.
Customer behavior has radically changed.
Wise digital marketing IS an essential investment for small business. Expertise, and the ability to execute, are imperative. So in marketing, if it doesn’t make dollars, it doesn’t make sense. Forgive me if this sounds a bit like a rant. What is really essential is…
Knowledgeable "selling" marketers who execute, and measure results.
Brand marketing starts at the top.
A simple talking head video message, done authentically, and with just the right touch of charm or charisma, is the most cost effective marketing you can do.
Put it right in the middle of your most relevant web page. Promote it socially. Make it available to investors, partners, customers, new hires, employees. What’s this company about? What’s the boss say and think?