How to do free market research

by Mike Coombs on August 2,2019

Basic Search Engine Optimization is essential marketing.

If you build it… well, they will not come without Search Engine Optimization (SEO). Are you on Google’s first page for your specific product or service? What are your keywords?

Keyword research is FREE market research because it's based on actual customer behavior.

Small Biz Sales: Expertise & Execution

by Mike Coombs on January 25,2018

This post is the 5th of 5 posts discussing four digital sales essentials for small business.

Customer behavior has radically changed.

Wise digital marketing IS an essential investment for small business. Expertise, and the ability to execute, are imperative.  So in marketing,  if it doesn’t make dollars, it doesn’t make sense. Forgive me if this sounds a bit like a rant. What is really essential is…

Knowledgeable "selling" marketers who execute, and measure results.

Small Biz Sales: Mobile Web SEO

by Mike Coombs on December 28,2017

This post is the second of 5 posts discussing 4 digital sales essentials for small business.
1. Overview,  2. Mobile, Web, SEO,  3. Compelling Offers/Clear Messages
4. Automatic Lead Capture CRM & Follow UP,  5. Expertise-Execution

Mobile Web SEO

The Google Search Engine algorithm has become today's Yellow-Pages... And much more.

Winning ...

Small Business Sales: 4 Digital Essentials

by Mike Coombs on December 22,2017

This post is the first of 5 posts discussing 4 digital sales essentials for small business.
1. Overview,  2. Mobile, Web, SEO,  3. Compelling Offers/Clear Messages
4. Automatic Lead Capture CRM & Follow UP,  4. Expertise-Execution

Finding experts who execute is the biggest challenge.

Today, in small and medium size businesses, digital marketing IS sales. Sales is marketing. They are one in the same. Your digital assets must sell as well a you do. Customers ...