Mary Coombs

Mary Coombs
Mary Coombs, a partner at Coombs Marketing, has spent the last 10 years helping small and medium size business grow their brand presence and qualified prospects using Inbound Marketing tools, SEO, SEM, and social media, as well as traditional outbound online tools like Facebook advertising and radio. She has hundreds of hours of social media presence in her client’s name. She creates and acquires relevant content for her clients to share with their target market. Mary helps her clients to segment communications to match prospects’ needs at various stages of the buying cycle. She is an expert at using LinkedIn as a prospecting tool for clients. Mary has recently completed the HubSpot Partner Certification for Coombs Marketing. She co-founded Coombs Productions, Inc in 1986 and developed it into a successful marketing agency, Coombs Marketing, which was recognized on the Fortune 500 list of fastest-growing privately held businesses. While at Coombs, she has earned a number of marketing, branding, web, and business television awards. Her client account relationships included Kodak, Xerox, Bausch & Lomb, Constellation Brands, Duke Energy among others. Mary is an accomplished producer of media events and a team leader in all aspects of special event management and production. She co-created a satellite industry symposium for major corporations using satellite technology to communicate with their customers and employees. Clients include, Toys "R" Us, New York Life, ITVA Foundation, Weight Watchers of America, Xerox, Novell, and Toro. Mary directed the Coombs team through brand execution for Xerox Global Services and Duke Power Business Services and rebranding efforts at Duke Energy Corporate. Mary graduated from St. John Fisher College and lives in the Charlotte, NC area with her family.
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Recent Posts

How to put the boss "on video". Cost effective brand marketing.

by Mary Coombs on November 29,2017

Brand marketing starts at the top.

A simple talking head video message, done authentically, and with just the right touch of charm or charisma, is the most cost effective marketing you can do.

Put it right in the middle of your most relevant web page. Promote it socially. Make it available to investors, partners, customers, new hires, employees. What’s this company about? What’s the boss say and think?

People with any serious interest in your company will watch this video. Period.

How much time does success take?

by Mary Coombs on November 22,2017

IN the business or...ON the business?

CEO prospects of Coombs Marketing, almost ALWAYS ask some version of this question:

"How much of my time will you need to work with us?"

That's an interesting question, and one that's not easy to answer on a first call (and sometimes on subsequent calls). The question I want to ask in return is,

"Are you getting the results you want?"

Because it's not about time. It's about value. What is worth more than attracting, converting, closing and delighting your customers? 

Can you think of a better way to invest your time?

So will it take some time? Yes. And it ...

Is your website secure? - Why it REALLY matters

by Mary Coombs on November 15,2017

WIth all the online security issues these days, people may be nervous about giving your website any of their information - and with good reason. Trust is the foundation of a your relationship with your visitors, and customers. They have to know they can trust your site.

We see a lot of small businesses who's sites are not secure. They MUST be secured and fast!

The Whys and Hows of it are...

The Best Strategy for Sales Conversion

by Mary Coombs on October 26,2017

Search Engine Optimization Leads have a 14.6% close rate versus outbound leads (e.g. direct mail, print ads,) which have a 1.7% close rate.  Source: Search Engine Journal