WIth all the online security issues these days, people may be nervous about giving your website any of their information - and with good reason. Trust is the foundation of a your relationship with your visitors, and customers. They have to know they can trust your site.
We see a lot of small businesses who's sites are not secure. They MUST be secured and fast!
The Whys and Hows of it are...
Your company has probably spent a significant amount of time and money on your website. Are you completely sure you’ve done everything possible to set yourself up for success?
When it comes to optimizing your website, it’s common to focus mainly on Keyword strategy and Search Engine Optimization or “SEO,” when in reality those are key pieces in a bigger puzzle.
You do need a strong keyword strategy and on page SEO, for sure...AND
It's easy to buy visits to your website from people specifically interested in your product or service. Of course that's valuable. But actual value depends on lots of variables that must be measured, to improve.
AdWords, display, Facebook ads etc., is absolutely awesome. Your small or medium sized business should probably seriously consider them.
