Video Marketing: You need a brain

by Mike Coombs on September 6,2019

A “brainy” internet video marketing strategy is almost certainly going to be a sales winner for most businesses.

What works for getting new customers? Targeting Customers with Video.

by Mike Coombs on March 7,2019

The right Customers… right in your hands.

On Facebook, Instagram, Google and YouTube...

Targeted video works!

It’s working for our customers right now, and it will work for you.

When I was a young video pro, I made good, cost effective television commercials, and put them in television shows that had ratings that showed the right demographic actually watched.

Small Biz Sales: Expertise & Execution

by Mike Coombs on January 25,2018

This post is the 5th of 5 posts discussing four digital sales essentials for small business.

How to think about marketing expertise.

Wise digital marketing IS an essential investment for small business. Expertise, and the ability to execute, are imperative.  So in marketing,  if it doesn’t make dollars, it doesn’t make sense. Forgive me if this sounds a bit like a rant. What is really essential is…

Knowledgeable "selling" marketers who execute, and measure results.

How to put the boss "on video". Cost effective brand marketing.

by Mary Coombs on November 29,2017

Brand marketing starts at the top.

A simple talking head video message, done authentically, and with just the right touch of charm or charisma, is the most cost effective marketing you can do.

Put it right in the middle of your most relevant web page. Promote it socially. Make it available to investors, partners, customers, new hires, employees. What’s this company about? What’s the boss say and think?

People with any serious interest in your company will watch this video. Period.